Augmented reality’s growing role in retail

As part of Metaio’s month long focus on augmented reality’s growing role in retail, they have written a great post on Tesco’s innovative use of digital technology. From in-store innovations using a variety of experimental technologies through to the much-referenced Tesco Homeplus virtual store subway campaign launched back in 2011, Tesco has long been a[…]

Quote Post

“Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle. As with[…]

Fourfiveseconds – rihanna ft. kanye west, paul mccartney

“FourFiveSeconds” is a song recorded by Barbadian singer Rihanna, American rapper Kanye West and British musician Paul McCartney for Rihanna’s upcoming eighth studio album. It was written and produced by West, McCartney, Mike Dean, Dave Longstreth and Noah Goldstein with an additional writing from Kirby Lauryen, Ty Dolla Sign, Dallas Austin and Elon Rutberg. Previewed[…]

Branding and the core value

No matter what kind of marketing is being done, the brand is a valued aspect for every company. Topics include brand building, brand engagement, mobile brand marketing, brand management, brand social media marketing, content marketing, brand identity, brand image, brand awareness, and brand advocates.